How Are Digital Humans and Virtual Influencers Created?

In today’s digital era, artificial intelligence and 3D graphics have given rise to an entirely new category — digital humans and virtual influencers. They are no longer just characters in video games or movies; now they are some of the most in-demand figures in social media, advertising, and branded campaigns. But how are these “next-generation humans” created, and why have they become so popular?

The Construction of a Digital Human

Building a digital human is a complex, multi-step process that involves:

• 3D Modeling — software like Blender or Maya is used to create the animated human model;
• Graphic Detailing — realistic textures for skin, eyes, and hair are rendered using advanced technologies;
• AI-Generated Micro-Expressions — artificial intelligence enables natural emotional mimicry, like smiling, surprise, or sadness;
• Voice Synthesis — AI generates a natural voice that matches the character’s visual identity.

Virtual Influencers: The New Trend

Virtual influencers are sometimes even more popular than real people on social media. Examples like Lil Miquela or Shudu Gram have millions of followers. Brands collaborate with them because:

• There’s no risk of “human error” — scandals and inappropriate behavior are eliminated;
• Their image is fully controlled and curated;
• They can “speak” multiple languages and appeal to global audiences simultaneously.

The Technology Behind It

The driving force behind both digital humans and virtual influencers is the combination of AI + CGI. Artificial intelligence governs their behavior and reactions, while CGI (Computer Generated Imagery) ensures lifelike visuals. The result is so realistic that it can be difficult to tell whether the figure on screen is a real person or a digital creation.

Challenges and Debates

This field raises important questions:

• Ethics — should digital influencers be clearly distinguished from real humans?
• Jobs — will they replace real models, actors, or even online personalities?
• Ownership — who actually owns the rights to such a virtual character?

The Future Vision

Experts predict that virtual influencers and digital humans will soon be integrated into the metaverse, VR platforms, and even our everyday lives. They could become personal assistants, teachers, or even companions. Their role in the digital economy will only expand.

Conclusion

Digital humans and virtual influencers are the result of the combined power of artificial intelligence and design. They are reshaping how we perceive relationships, business, and creativity. Yet, these changes require careful attention — ethical and legal frameworks must be established to ensure that this innovation benefits society as a whole.

What do you think — will digital humans become a true part of our future, or are they just a trend that will fade away?